Mental Health Day 2019

According to the World Health Organization, every 40 seconds someone loses their life to suicide. Today, which is World Mental Health Day 2019, the WHO is focusing on “40 seconds of action” to raise awareness of the scale of suicide around the world and role that each of us can play to help people at risk. Read the full article... Read More »

Digital Dialogue EP 52: The Rise of Podcasts

On this episode of Digital Dialogue, Katelyn and Scott cover how the podcasting platform is being used for marketing and share some of their favorite ones to listen to! Read More »

Creating a Digital Design Portfolio

This week on Digital Dialogue, Katelyn and I had the pleasure of sitting down with Yelling Mules amazing designers Emily Dunnigan and Lindsey Clark for our weekly podcast. We covered a lot of things about digital design, but the thing that stuck out the most for us was the importance for designers to have a Read the full article... Read More »

Digital Dialogue EP 48: Buying Followers

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On this week’s episode of Digital Dialogue, Katelyn and Scott are talking discuss why buying social media followers is never worth it. It may seem like an easy way to bolster your brand’s image but in reality you are not garnering any real engagement. Listen to the whole episode below! Read More »

RECAP: Digital Dialogue EP 42: Apps We Love

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On this episode of Digital Dialogue, Katelyn and Scott are joined by Colleen. The topic this week is our favorite apps on our phones and computer that are not the most basic apps everyone is using e.g. Instagram, Twitter, Facebook, Snapchat, TikTok, WhatsApp. But before we dove into that, we kicked off the episode with our #SocialMediaMinute. Facebook Read the full article... Read More »

4 Benefits of Building a Buyer Persona

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Simply put, creating buyer personas shows what your audience likes/dislikes, wants/needs. When you are able to successfully create an illustrated and detailed buyer persona, you’re putting a lot of data together in order to see what type of person you are trying to sell to. Where does someone drive often, what type of coffee do Read the full article... Read More »

RECAP: Digital Dialogue EP 40: Buyer Personas

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On this episode of Digital Dialogue, Katelyn and Scott are talking about what is required to build a successful buyer persona in order to determine what demographic you should sell your product or service to! Throughout the episode we discuss what exactly a buyer persona is, how to build one yourself using friends or coworkers, Read the full article... Read More »

RECAP: Digital Dialogue EP 39: Live Video Strategy

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On this episode of Digital Dialogue, Katelyn and Scott are talking about live video strategy and the various ways you can implement it into your overall video marketing strategy. Before we dove into that we had our #SocialMediaMinute! Fortnite’s Creator Epic Just Gave Us a Good Reason to Take It Seriously as a Social Media Company Read the full article... Read More »

RECAP: Digital Dialogue EP 37: Management Tools & Populating With Colleen

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On this episode of Digital Dialogue, Katelyn and Scott will be welcoming on Yelling Mules junior web developer Colleen to discuss what she feels are the best practices when managing and populating a site! Colleen has been on before to talk about launching a site when we did our process series podcasts and had great information Read the full article... Read More »

RECAP: Digital Dialogue EP 33: Our Favorite Social Media Tools

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On this episode of Digital Dialogue, Katelyn and Scott are expounding on social media strategy with the best tools to help you maintain your multiple accounts across multiple platforms. Take a look behind the scenes and see what we think are some of the best tools and services! First, we present our #socialmediaminute covering two stories that we Read the full article... Read More »