How To Avoid Scope Creep

The most important aspect of starting a new website or any project is to ensure that it is based on a solid foundation and that you have the buy-in from all key people. By understanding and managing expectations you can avoid something that can happen on any project: it goes over budget, decreasing satisfaction in Read the full article... Read More »

4 Benefits of Using A Sitemap

Sample Sitemap Screenshot

A sitemap is a great tool used by designers who are in the beginning phases of creating a website. It helps clarify what content you want to put front and center while also helping you eliminate problems down the road in the process. Basically, a sitemap is just an organized outline or flowchart of what Read the full article... Read More »

Digital Dialogue EP 57: Creating Sitemaps

On this episode of Digital Dialogue, Katelyn and Scott welcome on Yelling Mule’s Creative Director, Nicki. She helps us understand how sitemaps are created and why they are a vital part of the website development process! Read More »

Digital Dialogue EP 56: SEO vs. SEM

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On this episode of Digital Dialogue, Katelyn and Scott are discussing the difference between SEO and SEM while also explaining how you can utilize both to increase exposure to your business!   Read More »

Social Media Round Up

Facebook Staff is Demanding CEO Mark Zuckerberg Control Pervasive Ads  The rise in misinformation in political ads on Facebook has become a serious problem and making things worse is that it has been approved by CEO Mark Zuckerberg. Facebook’s policies allow politicians and their supporters to spread inaccurate claims about their views and their rivals Read the full article... Read More »

Digital Dialogue EP 54: Picking The Right Type of Paid Ads

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On this episode of Digital Dialogue, Katelyn and Scott are giving a general overview of how to create ads and how different ads perform depending on the platform they are run on. Advertising on social media is one of the easiest and most effective ways out there currently and should be an integral part of your Read the full article... Read More »

Digital Dialogue EP 53: Time Management Tips

On this episode of Digital Dialogue, Katelyn and Scott discuss the various ways to deal with work overload and using time management correctly to help deal with it!   Read More »

Digital Dialogue EP 52: The Rise of Podcasts

On this episode of Digital Dialogue, Katelyn and Scott cover how the podcasting platform is being used for marketing and share some of their favorite ones to listen to! Read More »

Social Media Round Up Weekly Stories

My Post (10)

Facebook Facing Potential AntiTrust Lawsuits Facebook competitors like Snap, Inc. whose only company is Snapchat have been talking to the Federal Trade Commission. Snap, Inc. is claiming that Facebook tried to thwart competition from the rival social media company including telling popular social media influencers to not use Snapchat. Snap’s legal team has been compiling Read the full article... Read More »

Digital Dialogue EP 51: Social Media Roundup

Featured in this episode of Digital Dialogue, Katelyn and Scott are conducting a social media round-up. From Facebook to Twitter, they are diving in on this week’s most recent social media news stories!   Read More »