RECAP: Digital Dialogue EP 39: Live Video Strategy

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On this episode of Digital Dialogue, Katelyn and Scott are talking about live video strategy and the various ways you can implement it into your overall video marketing strategy. Before we dove into that we had our #SocialMediaMinute! Fortnite’s Creator Epic Just Gave Us a Good Reason to Take It Seriously as a Social Media Company Read the full article... Read More »

RECAP: Digital Dialogue EP 37: Management Tools & Populating With Colleen

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On this episode of Digital Dialogue, Katelyn and Scott will be welcoming on Yelling Mules junior web developer Colleen to discuss what she feels are the best practices when managing and populating a site! Colleen has been on before to talk about launching a site when we did our process series podcasts and had great information Read the full article... Read More »

RECAP: Digital Dialogue EP 34: Mental Health & Social Media

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On this episode of Digital Dialogue, Katelyn and Scott will be discussing the topic of the role social media plays in society, more specifically how it affects mental health. Listeners have requested this topic and we thought that this was a good time to address it. First, we present our #socialmediaminute covering two stories that we found interesting Read the full article... Read More »

RECAP: Digital Dialogue EP 33: Our Favorite Social Media Tools

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On this episode of Digital Dialogue, Katelyn and Scott are expounding on social media strategy with the best tools to help you maintain your multiple accounts across multiple platforms. Take a look behind the scenes and see what we think are some of the best tools and services! First, we present our #socialmediaminute covering two stories that we Read the full article... Read More »

RECAP: Digital Dialogue EP 32: Creating Your Social Media Strategy

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On this episode of Digital Dialogue, Katelyn and Scott are discussing the easiest way to curate and maintain a social media strategy in order to keep your brands presence felt across all social media platforms! If you are looking for more information social media strategy in general, be on the lookout for our full blog post Read the full article... Read More »

RECAP: Digital Dialogue EP 31: The Ins and Outs of Blogging

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On this episode of Digital Dialogue, Katelyn and Scott are discussing their tips for running a successful blog! We have our own way of doing things here at Yelling Mule, but we definitely share some great tips in this podcast that anyone starting or maintaining a blog can benefit from. If you are looking for more Read the full article... Read More »

RECAP: Digital Dialogue EP 30: Networking

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On this episode of Digital Dialogue, Katelyn and Scott are discussing how important networking is for your business for growth and continued success! First, we present our #socialmediaminute covering two stories that we found interesting from the social media sphere. Dark Mode on Facebook Facebook has added ‘Dark Mode’ to regular messenger settings. So, initially making ‘Dark Mode’ Read the full article... Read More »

Why You Need to Start Running Social Media Ads

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Are you trying to determine whether or not your business needs to run social media ads? All you have to do is look at the current metrics and forecasted ones as well. In 2019, according to Hootsuite, social media advertising revenue is forecasted to be, “over fifty billion dollars annually, which equals out to about $17.00 Read the full article... Read More »

RECAP: Digital Dialogue EP 29: Social Media Ads

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On this episode of Digital Dialogue, Katelyn and Scott are discussing the importance of utilizing paid social media ads. During the podcast we give tips on maximizing the potential of your ads and how Yelling Mule can aid you creating an effective plan to capitalize within your target market. First, we present our #socialmediaminute covering two stories that Read the full article... Read More »

Psychographic Marketing Tips

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On this week’s episode of Digital Dialogue we covered the basics of psychology in marketing, including psychographic information which is the information collected from consumers, such as your habits, hobbies, spending habits and values. While demographics explain “who” your buyer is, psychographics explain why they buy the things they do! Alex Birkett of ConversionXL.com says Read the full article... Read More »