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How to Excel in the New Year: SEO Strategies for 2018

SEO strategies are necessary to keep, or earn, a page 1 spot on search engines in 2018. Here’s a full overview of SEO strategies for 2018, including how to rank for keywords, the necessity of mobile-first, how to achieve a higher domain authority…

9 Best Workout Deals in South Boston

We’ve focused on the 9 best workout deals in South Boston. From unlimited lifting classes to yoga classes with acoustic music, there’s something for everyone. As the holidays approach (with expensive gift-giving, and lots of high-calorie treats), we get extra anxious about working out–for cheap.

iPad Giveaway Contest

It’s the most wonderful time of the year…which means ’tis the season of giveaway (not to mention the season of optimizing your online strategies)! On Thursday, December 7th, we’ll be starting…

How to Excel in the New Year: Web Design Strategies for 2018

Here are eight web design trends expected to flourish in 2018. 2018 will be the year of efficiency when it comes to web design. Now, think about efficiency, when it comes to your website. Your website primarily exists to increase conversions, right? So, in 2018, what is the user going to expect, and want, out of a website?

How to Excel in the New Year: Web Design, SEO, and Inbound Marketing Strategies for 2018

2018 should be your year; it should be the year you hang up new “#1 Winner” trophies in your office; the year you hit new records of conversions; and the year you attract a larger group of buyers to your website. Here’s a three-piece blog series about web design, SEO, and inbound marketing strategies for 2018.

How to Put Your Small Business on the Snap Map

Snap Maps, a Snapchat feature, is a great way for small businesses to get ahead of the curve. How valuable is it for you to have the opportunity to see what your potential customers are up to… right now?

How to Increase Blog Traffic Overnight

I’m relatively new to this blogging game, but as a millennial, I’m also incredibly impatient. And yes, I know from research that increasing blog traffic, and website traffic, requires months of consistent, quality blog writing, thoughtful SEO marketing strategies, and patience… but this article isn’t about that. It’s about how to increase your blog traffic overnight.

Local Instagram Influencers: @Brianmcw

It’s pretty rare to hear of someone doubling their commute-time, every day, for the sake of a photograph; but that’s exactly what Brian McWilliams does, partially to satisfy his Instagram audience of 130,000, but also for no other reason than that he enjoys it…

The Coolest Apps Started by Our Fellow Bostonians: Seated

How would you like to try high-quality restaurants in your area by making a reservation on an app… and how would you like to get a minimum $30 gift card to Starbucks, Uber, or Amazon (your choice!), for making this reservation? Now you can, with the Seated App, one of the coolest apps started by our fellow Bostonians.

Local Instagram Influencers: @Kerriaxelrod

“Social media is a reflection of my life because I am, in some ways, my brand.” We’re all well-aware of the social media influencers: a group growing every day, filled…

The Coolest Apps Started by Our Fellow Bostonians: U Out

The same kid who goes to an EDM show on Saturday is looking for half-priced apps on Tuesday with co-workers, and also wants to do brunch with his family on Sunday. Why do you need three different apps when you can get it in one place?

How to Use Informational Interviews to Get Your Dream Job

When I started searching for a job at the beginning of this summer, I had two problems: One, I almost never got an interview–without a good reference to get me in the door, I was overlooked in the piles of hundreds of other applicants’ resumes. And two, when I did get an interview, I often found myself holding back (for good reason) from asking a pressing concern of mine: “Would I even like this job, if you were to hire me?”

The Coolest Apps Started by Our Fellow Bostonians: EverDrive

In the sixth installment of our “Coolest Apps” blog series, I spoke with Seth Birnbaum to discuss EverQuote’s app, EverDrive.  This app can help you become a safer driver, pay…

How to Host the Ultimate Twitter Chat Party

I get it–it can be scary. It’s like being the new kid at school. How are you supposed to make friends? How are you supposed to stand out (for good…

Spotlight on New Fenway Brewery: Cheeky Monkey

Not only is Cheeky Monkey different from Lansdowne pubs, but it’s actually different in one key way from every other bar in the United States today. We chatted with Emily Tourtillotte, Cheeky Monkey’s Digital Marketing Coordinator, about what its been like starting a business in a prolific area of Boston…