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How to Use Informational Interviews to Get Your Dream Job

When I started searching for a job at the beginning of this summer, I had two problems: One, I almost never got an interview–without a good reference to get me in the door, I was overlooked in the piles of hundreds of other applicants’ resumes. And two, when I did get an interview, I often found myself holding back (for good reason) from asking a pressing concern of mine: “Would I even like this job, if you were to hire me?”

The Coolest Apps Started by Our Fellow Bostonians: EverDrive

In the sixth installment of our “Coolest Apps” blog series, I spoke with Seth Birnbaum to discuss EverQuote’s app, EverDrive.  This app can help you become a safer driver, pay…

How to Host the Ultimate Twitter Chat Party

I get it–it can be scary. It’s like being the new kid at school. How are you supposed to make friends? How are you supposed to stand out (for good…

Spotlight on New Fenway Brewery: Cheeky Monkey

Not only is Cheeky Monkey different from Lansdowne pubs, but it’s actually different in one key way from every other bar in the United States today. We chatted with Emily Tourtillotte, Cheeky Monkey’s Digital Marketing Coordinator, about what its been like starting a business in a prolific area of Boston…

New Snapchat Feature Fuses Multiple Apps Into One

As if your online app-worlds haven’t collided enough already, Snapchat just released a new feature on Tuesday called Context Cards. Essentially, if your friend sends you a snap with a…

Best Food and Drink on W Broadway

Seeing as we have some new digs, we’ve all been busy exploring the new turf: mainly, W Broadway in South Boston. And besides being a bit of a frat-house on Sunday’s, this area has a lot to offer for food and drinks. Here’s a list of the best food and drink on W Broadway.

Fostering Creativity and Innovation in the Workplace via TedTalks

Many of you, presumably, don’t have the time to sit around and comb through TedTalks, vehemently searching for inspiration. But those of you who don’t have the time to stimulate…

Four Easy Ways to Get More Traffic to Your Website

It’s a bit anticlimactic when you first “go live” with your new, updated website, just to see that your analytics barely shift; or when you write that thought-provoking, controversial, smart piece of content meant to drive traffic to your blog, but two days later, it’s already looking like its dropped off the cliff into internet-obscurity. Answer me this: If you have the perfect website, why isn’t everyone flocking to it?

Facebook Messenger: Four Brilliant Marketing Strategies to Grow Your Business

We’ve compiled a list of four brilliant ways to use Facebook Messenger to improve your marketing strategies, and increase sales to grow your business. More people today use messaging apps than social media. And this is a largely untapped market, particularly because it’s typically reserved for personal messages between friends.

Six Steps to Ensure a Succcessful Site Launch

You’re probably thinking that the hardest part about designing a new website is the design part–and maybe that’s partially true. But if you don’t properly promote your brand-new, fully-functional, user-friendly…

Technology to Help You Get in Shape

In this article I’ve strayed away from the Apple watches and Fitbits of the world, because I know we’ve all heard enough about them already. Here, I’ve compiled a list of 7 trendy and cutting-edge gadgets to improve your workout (or to track your results).

Why Your Brand Needs Variations of its Logo

Did you know the brain processes images 60,000 times faster than it does text? (Why I’m still wasting my time writing this post, instead of drawing it out, I’m not sure.) Logos are incredibly powerful for your brand. As a small-business owner, it’s doubly important to optimize on marketing strategies to get your name out there. The M from McDonald’s doesn’t need any more help. You do.

Instagram Combats Cyberbullying with New Features

This is no longer the days of good ole’-fashioned whispering-behind-your-back (girls) and punching-in-the-courtyard (boys… mostly) aggression: bullying has taken on a new, more anonymous, life form. And, perhaps due to this anonymity, as well as the enhanced publicity of an online post, its also become more dangerous. Instagram plans to tackle this problem with three new features.

The Coolest Apps Started by Our Fellow Bostonians: Food For All

Americans alone waste 38 million tons of food every year; apparently, that’s enough food “to balance a scale with all of the blue whales left in the world, multiplied by 10, stacked on the other side.” And that’s just Americans. If the environmental results from food waste aren’t enough to sway you, how about this: I just logged into Food For All and saw a Mexican burrito bowl on sale for $4.00…

Is The World Running Out of Domain Extensions?

Remember when AIM became really popular, and it gradually became harder and harder to find any AIM username not already taken? You’d sit there adding numbers and symbols and misspelling…