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RECAP: Digital Dialogue EP 24: Copywriting Tips

On this episode of Digital Dialogue, we returned from our mini series where we shared Yelling Mule’s design and development process when creating a site. This week we started off…

The Reasons Why We Love Podcasts Going Into 2019

You may listen to a couple podcasts yourself, or people you know are into them, but did you know that according to Apple there are over 550,000 podcasts with over…

What is Your Hashtag Strategy?: Maximize Their Potential in 2019

Instagram continues be one of the most innovative social media platforms because they are always tinkering with their algorithms to make consuming content easier and more enjoyable. It has always…

Will Social Media Ever Rule the World

According to Forbes Communications Council contributor Atanu Shaw, “a whooping 40% of this year’s global ad spend will take place online. And more specifically, ad spend on social media is…

5 Ways to Stay Relevant in Blogging

It’s pretty rare to see a person’s profile nowadays without the tag of “blogger” following their name, and having a blog on any company website is highly encouraged. The word “blogging”…

How the New Facebook Algorithm Affects You

The news came straight from Mark Zuckerberg’s mouth (aka his Facebook) on January 11th: Facebook would be changing their news feed algorithm. This didn’t mean just a different assortment on…

How to Increase Blog Traffic Overnight

I’m relatively new to this blogging game, but as a millennial, I’m also incredibly impatient. And yes, I know from research that increasing blog traffic, and website traffic, requires months of consistent, quality blog writing, thoughtful SEO marketing strategies, and patience… but this article isn’t about that. It’s about how to increase your blog traffic overnight.

How to Host the Ultimate Twitter Chat Party

I get it–it can be scary. It’s like being the new kid at school. How are you supposed to make friends? How are you supposed to stand out (for good…

How to Actually Use Your Google Analytics

Google Analytics can be an overwhelming experience–trust me, I get it. There’s just so much information to sift through–how is anyone supposed to know what’s the most important, or even where to start? It’s also one of the most valuable (and free!) tools you have at your disposal to drive new traffic to your website.

Guess What? You Shouldn’t Post Whenever You Want

Ok, we know the temptation to post is real. We really do. Maybe your company just held an amazing photoshoot for your products or staff, and the photos are simply…

OpenTable is a Marketing Nightmare

Short Version: OpenTable sucks. Long Version: One thing that we constantly promote here at Yelling Mule is the ability to track your online efforts and ROI. There are dozens of…

Page Load Time vs. Page Abandonment

It’s no secret that page load time is very important for your website. If it takes too long to load visitors will go elsewhere. But did you know how little time you actually have to grab that user?

How to SEO: 9 Tips Everyone Should Know

So are you wondering what is SEO and why should you care?  Go ahead and read on to find out. Search Engine Optimization (SEO) affects the exposure of your website…

Top 7 Google Analytics Metrics

With Google Analytics there are hundreds of metrics you can look at, and although all are important, there are seven that you should focus on:

1) Visitors –

Knowing how many visitors your site has is important. It tells you if your marketing is working, what days of the week you get more visits, etc.

What Mobile Option is Best for My Business?

What I have noticed after working with small businesses for the last few years is that as new options are talked about more on the web, clients bring up options without fully understanding why something should be built one way or the other. Even importantly what they need and what their visitors need.