Our Team

James Shiner

CEO & Founder

James has had a passion for building websites since he first saw the web in the 90’s and entrepreneurship even longer. Although he’s had a number of startups, two of which were successful exits, his web design agency has always been a primary focus. When Yelling Mule was formed in 2010 it was a merger of his original company Northie Interactive and another web design company. James is passionate about transparency in business and has been a board member for the Better Business Bureau since 2015.

When James isn’t working (his friends and family may say this is rare) he can be found on a golf course or spending time with said friends and family at the lake.

Nicki Haylon

Creative Director & Partner

Nicki has had a love of graphic and web design ever since the day of Geocities sites and Dreamweaver. After studying Graphic Design in college, she spent her early career working at a number of startup companies and learning how to code. After running a successful freelance business for a few years, Nicki joined the Yelling Mule team as a Senior Web Designer. She has since grown into the role of Creative Director, managing a team of designers, interfacing with clients, and still getting very involved in the design and development of every project YM works on.

Outside of work, Nicki loves playing ultimate frisbee and is part of an improv comedy troupe, and is usually up to date on the latest craft beer to try.

Michael Arsenault

VP Sales & Accounts

Michael is VP of Sales & Accounts here at Yelling Mule. He has had a passion for sales and business development from an early age. In college he studied business management and has run 30+ person sales teams throughout his career. What excites him most about his role here is being able to work with clients and companies from all different industries and having an impact on their online presence and helping their businesses grow. He is a huge believer in processes and systems which is he feels is pertinent to running a successful sales team or department.

In his off time you can find Michael playing hockey, watching the Bruins, Patriots and Red Sox, or being way too upset over a fantasy football loss. Other than obsessing over sports Mike enjoys spending time with his girlfriend, family and nephews.

Colleen Bowes

Web Developer

Colleen is the Web Developer here at Yelling Mule. She comes from Pennsylvania where she has received her Bachelor of Science Degree in Web & Interactive Media, with a minor in Marketing from Pennsylvania College of Technology. During college, she also played soccer all four years as a Goal Keeper, taking her team to 3 out of 4 championship games. Colleen helps clients populate their websites, trains them on how to use WordPress, handles maintenance requests, codes the backend of websites, and when the website is complete, launches them.

In her off time, she loves to go out with friends and try many different types of cuisines, enjoys live music, and loves to cook. Colleen is also one of seven girls in her family, with one of them being her identical twin sister, who also works as a web developer.

Lindsey Clark

Web Designer

Ever since I was young art has always been a passion of mine. After growing up in a small town in New Jersey and wanting a city vibe, I moved to Boston for college to study graphic design. Thankfully, throughout college I continued to fall deeper in love with art and design. While in college I also found a new interest in creating and informing the public, so here are we today. Now more mature and apt, I help my clients tell and share their stories with the world through art and design.

Emily Dunnigan

Web Designer

Emily is a Web Designer here at Yelling Mule. She has always loved all things art and design for as long as she can remember. After studying Graphic Design and Interactive Multimedia Design at Salem State University she fell in love with the UI/UX world. Emily starts off the design process in discovery meetings learning about each client’s goals and then executing full sites catered to their needs.

Outside of work, you can find Emily outdoors either hiking, running, or walking her pup. She’s a big fan of live music and tries to see at least one show a month no matter the genre.

Katelyn Shannon

Marketing Account Director

Katelyn has always had a passion for following trends, especially those centered around marketing. For college, she attended The University of Alabama (Roll Tide) for both undergrad and graduate school. After receiving her Master’s Degree in Marketing, Katelyn made the move back to her home state of Massachusetts. As the Marketing Account Director at Yelling Mule, Katelyn works closely with clients to help increase their digital presence through a number of different methods including content creation, copywriting, social media development and management. Her main focus is helping businesses identify and achieve the marketing goals they have set out to obtain.

When Katelyn is not in the office, she is exploring new restaurants, rooting on the Patriots and Alabama (Roll Tide) or trying to decide what concert she wants to go to next.

Scott Shiner

Marketing Account Executive

Scott is the Marketing Account Executive here at Yelling Mule who personally helps clients manage their social media accounts and curate successful marketing campaigns. Scott also hosts a weekly podcast with co-worker Katelyn every Tuesday called Digital Dialogue where they discuss the latest trends in our industry.

After obtaining his B.A. in Communications & Business from Saint Anselm College in 2014, Scott spent time in marketing roles for various businesses in the Boston area before joining Yelling Mule in October of 2018.

Scott is a still an avid athlete after being the captain of the hockey team at Lawrence Academy at Groton where he graduated from in 2010, Go Spartans!

Outside of work, you can find him attending Patriots and Bruins games, playing golf at Granite Links in Boston, or enjoying family time at Newfound Lake in the summers on the boat.