Digital Dialogue EP 61: Back-End Development

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In this week’s episode, we are joined by Colleen, Yelling Mule’s backend developer. Colleen answers a lot of questions about the field and shares her greatest takeaways. Read More »

Digital Dialogue EP 60: Social Media Roundup 2020

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On this episode of Digital Dialogue, Katelyn and Scott share major social media news stories ranging from YouTube’s new restrictions on data collecting to Instagram’s decline in user growth. Read More »

Digital Dialogue EP 59: Creating Facebook Ads

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On this episode of Digital Dialogue, Katelyn and Scott talk about their social media stories for the week followed by a discussion on how to create successful Facebook Ads going into 2020!   Read More »

How To Avoid Scope Creep

The most important aspect of starting a new website or any project is to ensure that it is based on a solid foundation and that you have the buy-in from all key people. By understanding and managing expectations you can avoid something that can happen on any project: it goes over budget, decreasing satisfaction in Read the full article... Read More »

Digital Dialogue EP 58: Project Management Tips

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On this episode of Digital Dialogue, Katelyn and Scott are joined by Colleen! She talks about her experience working on multiple projects and how she manages multiple clients and their project timelines.   Read More »

4 Benefits of Using A Sitemap

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A sitemap is a great tool used by designers who are in the beginning phases of creating a website. It helps clarify what content you want to put front and center while also helping you eliminate problems down the road in the process. Basically, a sitemap is just an organized outline or flowchart of what Read the full article... Read More »

Digital Dialogue EP 57: Creating Sitemaps

On this episode of Digital Dialogue, Katelyn and Scott welcome on Yelling Mule’s Creative Director, Nicki. She helps us understand how sitemaps are created and why they are a vital part of the website development process! Read More »

SEO vs. SEM

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These two terms are often used in the marketing world and are just as often mixed up by people who do not work with them on a daily basis. That is why we are dedicating an entire blog post to highlight the differences between SEO and SEM so you can utilize them in your next Read the full article... Read More »

Digital Dialogue EP 56: SEO vs. SEM

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On this episode of Digital Dialogue, Katelyn and Scott are discussing the difference between SEO and SEM while also explaining how you can utilize both to increase exposure to your business!   Read More »

Digital Dialogue EP 55: Google’s BERT

On this episode of Digital Dialogue, Katelyn and Scott are discussing the newest changes to way searching for things on Google works with their deep learning algorithm BERT (Bidirectional Encoder Representations from Transformers).   Read More »