SEO Strategy 101

SEO

SEO (search engine optimization) is a vital part of any digital marketing plan. Emplacing an effective SEO strategy can help increase your website’s visibility in search engine results. To help with the process, here are a few basic ways to help you keep or earn that #1 spot on search engines. Keywords  Keywords can play Read the full article... Read More »

RECAP: Digital Dialogue EP 17: The Basics of SEO

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You may have heard the term SEO but do you really know how important search engine optimization is for your website? This week on our episode of Digital Dialogue we go into a discussion about this very topic. First we discuss two social media stories: 1. Facebook released new call to action stickers to increase visits Read the full article... Read More »

Impactful Interview Tips

Interview Picture

Are you looking to become a new hire in the growing job market and are looking for a little help to ace your next interview? There are certainly things to help you stand out and land that job offer, but very careful preparation is essential before you walk in that door. Now before the day Read the full article... Read More »

Our Favorite Blog Posts from 2018

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With 2018 coming to a close, we wanted to share a few of our favorite blog posts from this year. As always, we strive to create content that is informative and fun to read! We hope you’ve enjoyed reading all we shared in 2018 as much as we’ve enjoyed writing it! So without further ado… Read the full article... Read More »

The Reasons Why We Love Podcasts Going Into 2019

Podcast Growth

You may listen to a couple podcasts yourself, or people you know are into them, but did you know that according to Apple there are over 550,000 podcasts with over 18.5 million episodes currently available? As podcasts become more popular the advertising market for them has exploded as well, as premium audiences are targeted. According Read the full article... Read More »

RECAP: Digital Dialogue EP 16: Podcast Growth

Digital Dialogue

Over the last couple of years, podcasts have been growing at a steady rate. According to Apple there are currently over 550,000 podcasts. On this week’s episode we discuss how podcast growth is being driven by ad growth. Ads are suited well for podcasts because they are read by the presenter of the podcast and Read the full article... Read More »

What Platform is Best for Your Next Social Media Campaign

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As you plan your next social media marketing campaign, how do you decide which platform to use? A lot must go into making this decision because selecting the right social platforms to use to share your content is a key part to the success of your campaign.  According to Hubspot, over 77% of the population Read the full article... Read More »

RECAP: Digital Dialogue EP 15: Cross-posting on Social Media

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Who has ever heard of cross-posting?  If you’re not familiar with the term, cross-posting is when one posts the same content across multiple social media networks all at once. On this week’s episode of Digital Dialogue, we discuss the drawbacks of cross-posting and how it has been proven to be ineffective in the long run. Read the full article... Read More »

What is Your Hashtag Strategy?: Maximize Their Potential in 2019

Hashtag Strategy

Instagram continues be one of the most innovative social media platforms because they are always tinkering with their algorithms to make consuming content easier and more enjoyable. It has always favored posts with high engagement and ones that receive more likes/comments receive more exposure. Often these posts are accompanied by a considerable amount of hashtags Read the full article... Read More »

RECAP: Digital Dialogue EP 14: What’s your #Hashtag Strategy?

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Do you have a #hashtag strategy in place?  According to Sprout Social, 75% of people on social media use hashtags. So, if content visibility is important to you, hashtags should be a key part of your social media marketing plan. In this week’s episode of Digital Dialogue, we break down the usage of hashtags and Read the full article... Read More »