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Social Media


Social Media Round Up

Instagram’s Testing New Limits on Hashtags Instagram, the popular social media platform, is currently testing new limits on the number of hashtags users can add to their posts. Hashtags are…

How To Build Engagement On Social Media

In today’s digital age, social media has become a critical tool for businesses to connect with their target audience and build a strong online presence. However, merely having a social…

What You Need To Know About TikTok

Over the last couple of years, TikTok has been taking the world by storm. It has quickly become one of the most popular apps worldwide. With over 1 billion users,…

2023 Holiday Marketing Trends

Early Start to Holiday Marketing Every year, companies begin rolling out holiday marketing earlier than the year before. In 2023, holiday marketing came as early as September. According to Statista,…

Combat the Spread of Misinformation on Social Media

The Spread of False Information on Social Media What is misinformation? Misinformation is false or misleading information; this varies from disinformation which is deceptive information that is purposefully harmful and…

Figma Resources

  Figma is a cloud-based tool for design and prototyping. When first navigating Figma, or when having a design-block, it is very beneficial to utilize resources. Whether within Figma’s site…

TikTok Auto-Captions

Just last month, TikTok had 104 million downloads (increased about 46% compared to last year). Available in over 150 countries and home to over 1 billion users, Tik Tok aims…

March 2023 Content Calendar

As we approach March, it’s time to start focusing on next month’s content calendar. Social media  “holidays” help connect to viewers on a more fun and personal level. Posting about…

Top 3 Thanksgiving Marketing Campaigns

Thanksgiving is all about family, friends, food, and being thankful. Not for marketing teams, however. As we near the end of the year, the holiday season brings out fierce competition,…

Top 5 Positive Social Media Platforms

Yesterday, November 9th, we celebrated Social Media Kindness Day (SMKD). SMKD encourages all social media users to be more kind, creating a more uplifting digital environment. In honor of this…

Your Guide to LinkedIn Analytics

Home to 850M members, 59M companies, 128K schools, and 39K skills, LinkedIn is a networking necessity for all companies and professionals – if you’re not a member, you should be….

Social Media Round Up

Instagram seeks broader ad placement opportunities. Instagram is starting to take steps towards increased ad availability across the platform. One of the most noteworthy components of this remodeling is expected…

Social Media Round Up

Instagram Reels are generating the most reach on the platform. At the moment, Instagram is heavily focused on video. According to platform chief Adam Mosseri, to best serve its customers,…

Benefits of Streaming

Streaming is a quick and uninterrupted way to view online content. It has become the primary way that people watch and listen to music and videos. Video on demand (VOD)…

What is Influencer Marketing?

Influencer marketing combines both traditional and modern marketing strategies. It transforms the concept of celebrity endorsement into a content-driven marketing campaign for the modern era. The main characteristic of influencer…