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The Branding Process- 5 Step Guide

Branding is a term you hear a lot in the world of marketing but do we really understand the meaning behind it? According to Business Dictionary, a brand is a…

Our Top Social Media Stories From This Week

There’s been a lot going on in the world of social media, especially with Facebook. Here are our top social media news stories from this week. Facebook adds new page tab…

Closing the Sale

Having an efficient sales team is one of the cornerstones of any good company because the sales department makes over 80% of their company’s sales, according to statistics compiled by…

RECAP: Digital Dialogue EP 18: Closing The Sale

This week on Digital Dialogue we sit down again with our VP of Sales Mike Arsenault to talk to him about the tactics he employs when closing a sale. This…

SEO Strategy 101

SEO (search engine optimization) is a vital part of any digital marketing plan. Emplacing an effective SEO strategy can help increase your website’s visibility in search engine results. To help…

Our Favorite Blog Posts from 2018

With 2018 coming to a close, we wanted to share a few of our favorite blog posts from this year. As always, we strive to create content that is informative…

RECAP: Digital Dialogue EP 14: What’s your #Hashtag Strategy?

Do you have a #hashtag strategy in place?  According to Sprout Social, 75% of people on social media use hashtags. So, if content visibility is important to you, hashtags should…

7 Things About Social Media Your Boss Wants To Know

If you have ever worked in the digital media world, then you have probably received a question or two on how to make ‘the Facebook work.’ The truth is there is a lot of people out there who are still trying to grasp the ever-changing landscape of social media. So, whether its your boss or client, here are 7 things they likely want to know about social media.

How to Boost Your Social Media Engagement

What is social media engagement? Well, it’s really hard to define but trust us, it’s pretty much everything. It is the air to your social media earth. Sprout Social‘s Alex…