Video marketing has become an essential tool for businesses of all sizes. The practice offers a versatile and powerful means to enhance your online presence, engage your audience, and drive…
In the fast-paced world of social media, staying updated with the latest news and trends is crucial. From platform updates to viral movements, here are some of the most significant…
When it comes to Search Engine Optimization (SEO), having the right tools can make all the difference in tracking progress, identifying opportunities, and ensuring that your strategies are effective. Here…
Google Analytics is an invaluable tool for businesses and website owners seeking to understand and optimize their online presence. Here are four compelling reasons to utilize Google Analytics, focusing on…
In the ever-evolving landscape of social media, new updates and stories are constantly shaping how we communicate and interact online. In today’s blog post, we are sharing two stories that…
We recently had the pleasure of designing, developing, and launching Boston PIC’s new website! We had a great time working on this project and wanted to share the cool features…
Over the last couple of years, TikTok has been taking the world by storm. It has quickly become one of the most popular apps worldwide. With over 1 billion users,…
What is User Generated Content? UGC or user-generated content is original content that a customer publishes on social channels about a brand. UGC can come in many forms such as…
The Spread of False Information on Social Media What is misinformation? Misinformation is false or misleading information; this varies from disinformation which is deceptive information that is purposefully harmful and…
Figma is a cloud-based tool for design and prototyping. When first navigating Figma, or when having a design-block, it is very beneficial to utilize resources. Whether within Figma’s site…
Happy February! As Black History Month commences, it is important to reflect on modern media habits and how we can find new ways to advocate for greater diversity among the…
Thanksgiving is all about family, friends, food, and being thankful. Not for marketing teams, however. As we near the end of the year, the holiday season brings out fierce competition,…
Where does your organization stand in terms of cybersecurity? In today’s world, cybersecurity attacks are on the rise. Hackers are becoming more and more sophisticated which makes deterring their efforts…
Throughout the design and development process, our team likes to utilize a series of plugins. These plugins add new functionality to a website project. In this blog post we are…
There are a number of elements a designer needs to consider as they embark on a new project. In this blog post we have compiled a short list of resources…
