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New Snapchat Feature Fuses Multiple Apps Into One

As if your online app-worlds haven’t collided enough already, Snapchat just released a new feature on Tuesday called Context Cards. Essentially, if your friend sends you a snap with a…

Best Food and Drink on W Broadway

Seeing as we have some new digs, we’ve all been busy exploring the new turf: mainly, W Broadway in South Boston. And besides being a bit of a frat-house on Sunday’s, this area has a lot to offer for food and drinks. Here’s a list of the best food and drink on W Broadway.

Fostering Creativity and Innovation in the Workplace via TedTalks

Many of you, presumably, don’t have the time to sit around and comb through TedTalks, vehemently searching for inspiration. But those of you who don’t have the time to stimulate…

Four Easy Ways to Get More Traffic to Your Website

It’s a bit anticlimactic when you first “go live” with your new, updated website, just to see that your analytics barely shift; or when you write that thought-provoking, controversial, smart piece of content meant to drive traffic to your blog, but two days later, it’s already looking like its dropped off the cliff into internet-obscurity. Answer me this: If you have the perfect website, why isn’t everyone flocking to it?

Facebook Messenger: Four Brilliant Marketing Strategies to Grow Your Business

We’ve compiled a list of four brilliant ways to use Facebook Messenger to improve your marketing strategies, and increase sales to grow your business. More people today use messaging apps than social media. And this is a largely untapped market, particularly because it’s typically reserved for personal messages between friends.

Six Steps to Ensure a Succcessful Site Launch

You’re probably thinking that the hardest part about designing a new website is the design part–and maybe that’s partially true. But if you don’t properly promote your brand-new, fully-functional, user-friendly…

Technology to Help You Get in Shape

In this article I’ve strayed away from the Apple watches and Fitbits of the world, because I know we’ve all heard enough about them already. Here, I’ve compiled a list of 7 trendy and cutting-edge gadgets to improve your workout (or to track your results).

Why Your Brand Needs Variations of its Logo

Did you know the brain processes images 60,000 times faster than it does text? (Why I’m still wasting my time writing this post, instead of drawing it out, I’m not sure.) Logos are incredibly powerful for your brand. As a small-business owner, it’s doubly important to optimize on marketing strategies to get your name out there. The M from McDonald’s doesn’t need any more help. You do.

Instagram Combats Cyberbullying with New Features

This is no longer the days of good ole’-fashioned whispering-behind-your-back (girls) and punching-in-the-courtyard (boys… mostly) aggression: bullying has taken on a new, more anonymous, life form. And, perhaps due to this anonymity, as well as the enhanced publicity of an online post, its also become more dangerous. Instagram plans to tackle this problem with three new features.

The Coolest Apps Started by Our Fellow Bostonians: Food For All

Americans alone waste 38 million tons of food every year; apparently, that’s enough food “to balance a scale with all of the blue whales left in the world, multiplied by 10, stacked on the other side.” And that’s just Americans. If the environmental results from food waste aren’t enough to sway you, how about this: I just logged into Food For All and saw a Mexican burrito bowl on sale for $4.00…

Is The World Running Out of Domain Extensions?

Remember when AIM became really popular, and it gradually became harder and harder to find any AIM username not already taken? You’d sit there adding numbers and symbols and misspelling…

The Coolest Apps Started by Our Fellow Bostonians: Icebrkr

When I sat down to speak with Kevin, co-founder of IceBrkr with Matt, he mentioned something interesting. He said, “You know, when people think of search engines, they usually say only one: Google. But when you ask them what dating sites they’re on, they usually give you about five different answers… [because] no one’s quite nailed it yet.”

Four Old Psychology Tricks to Help Your Marketing Strategies

Let’s take a look at four impressive psychology studies and how they can immediately improve your marketing and sales strategies. Either I’m the most gullible person on the planet (probably), or I can attest to these from personal experience as a consumer… they work.

The Coolest Apps Started by Our Fellow Bostonians: PlateJoy

Have you ever wished deciding what to cook for dinner–while ensuring it hits both your health and taste requirements–didn’t have to be so hard? Personally, I usually only hit one or the other: it’s either delicious (take-out Chinese or Annie’s Mac and Cheese), or it’s healthy (fish and spinach… blah), but very, very rarely, is it both.

Apple Music vs. Spotify: Which Service is Better?

I originally decided to tackle this topic because, along with dividing America, the debate of Spotify vs. Apple Music is now dividing my own household: my brother uses Apple Music, while my other brother and I use Spotify Premium. Both music streaming services cost the same for the individual per month (although Apple does offer a $99-per-year deal, making it $20 cheaper if you choose this plan), so money doesn’t play much of a factor in the debate.