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logo design

Logo Design Best Practices

Logos bring value to businesses. They hold a substantial amount of power and have a major influence on how customers perceive a company. A good logo needs to communicate what…

How to Trademark a Logo

To gain identity and overall recognition companies typically develop personalized logos. Once created, those logos should be trademarked to protect its rights. This can be a time consuming process so…

Our Favorite Social Media Design Apps

Constantly creating engaging and creative social media graphics can be a challenge at times. Thankfully, there are a number of social design apps that can help. In this blog post,…

Color Psychology

What is Color Psychology Everyone has a favorite color but have you ever wondered why that is? Colors have a mental and emotional effect on the people who see them….

7 Logo Design Trends in 2018

  A logo is your mark on the world. It literally translates to “reason” in Greek. Brands spend a lot of time and money on their logo because it defines…

Why Your Brand Needs Variations of its Logo

Did you know the brain processes images 60,000 times faster than it does text? (Why I’m still wasting my time writing this post, instead of drawing it out, I’m not sure.) Logos are incredibly powerful for your brand. As a small-business owner, it’s doubly important to optimize on marketing strategies to get your name out there. The M from McDonald’s doesn’t need any more help. You do.

You Know What Every Brand Needs? A Great Logo

One of the first steps in establishing a social media presence or persona relies on how you brand yourself. It’s your self-image. It will speak volumes about your company in so many different ways. Your logo speaks volumes about your business. Think about it – your logo will be placed on everything from business cards to email signatures and promos.