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Online Marketing


SEO vs. SEM

These two terms are often used in the marketing world and are just as often mixed up by people who do not work with them on a daily basis. That…

RECAP: Digital Dialogue EP 39: Live Video Strategy

On this episode of Digital Dialogue, Katelyn and Scott are talking about live video strategy and the various ways you can implement it into your overall video marketing strategy. Before we…

Site Launch: Harpoon Brewery

Over the last couple of months, we have had the opportunity to work closely with Harpoon Brewery as we designed their new website. We had the best time working on this…

Closing the Sale

Having an efficient sales team is one of the cornerstones of any good company because the sales department makes over 80% of their company’s sales, according to statistics compiled by…

RECAP: Digital Dialogue EP 18: Closing The Sale

This week on Digital Dialogue we sit down again with our VP of Sales Mike Arsenault to talk to him about the tactics he employs when closing a sale. This…

SEO Strategy 101

SEO (search engine optimization) is a vital part of any digital marketing plan. Emplacing an effective SEO strategy can help increase your website’s visibility in search engine results. To help…

What’s New in the World of Social Media

A lot can happen in a short amount of time, especially in the world of social media. So we’ve put together a quick recap so you won’t miss out on…

Six Steps to Ensure a Succcessful Site Launch

You’re probably thinking that the hardest part about designing a new website is the design part–and maybe that’s partially true. But if you don’t properly promote your brand-new, fully-functional, user-friendly…

5 Hacks to Optimize Your Google Images

There you are. Fiendishly pining away making your website. You believe your content tells a good story but a touch of snark, which can serve you well in your industry….

Reflections of a Bufferchat

If you haven’t experienced the magnificence that is Bufferchat, you’re totally missing out. Bufferchat is a weekly Wednesday Twitter Chat hosted by the “simple and powerful social media scheduler” Buffer. And…

Can Facebook’s New Feature Compete Against Snapchat? by Nick Talamelli

Facebook has come out with a new feature that closely aligns them with the popular social media platform Snapchat. Users can record or take pictures of themselves and video record…

7 Horrible Mistakes You’re Making On Instagram

Let’s face it. Nobody is perfect, especially in the world of social media. Instagram has become one of the best apps in recent years and is truly a way that…

3 Tips to Significantly Improve Your Writing

Writing can be tough. Truly. Even the best writers hesitate with their writing. Hell, most of the best writers not only struggle with the frustration of writers block but also…

Social Media Marketing Tips for Restaurants

It really doesn’t matter what kind of business you’re running anymore – local or national, you need some kind of social media presence. Most especially if you have a restaurant….

7 Horrible Mistakes You’re Making On Instagram

New clients come to us all the time with their Instagram accounts and ask us, “Why aren’t we getting more followers?” A lot of times, it’s pretty easy to see…