On this week’s episode of Digital Dialogue we covered the basics of psychology in marketing, including psychographic information which is the information collected from consumers, such as your habits, hobbies,…
On this episode of Digital Dialogue, Katelyn and Scott are discussing the role psychology plays in marketing. During the podcast we talk about how crucial psychographic information: such as your buyer’s…
Branding is a term you hear a lot in the world of marketing but do we really understand the meaning behind it? According to Business Dictionary, a brand is a…
Writing effective copy should always be a priority because there is a lot riding on it. A website’s copy has the ability to help influence its SEO ranking and whether…
On this episode of Digital Dialogue, we returned from our mini series where we shared Yelling Mule’s design and development process when creating a site. This week we started off…
This week we sat down with Colleen to talk populating a site on Digital Dialogue and with that we move on to the full launch of a site. Utilizing the…
We sat down this week on Digital Dialogue with our creative director at Yelling Mule, Nicki. She has been the creative director for the last three years and is an…
There’s no doubt about it, stories have had a considerably strong impact across a variety of social media platforms. According to Facebook’s Quarter 4 report, Instagram Stories are the most…
There is going to be a continued trend of innovative and exciting ways to ramp up your creative designs. Consumers are seeing more advertisements per day than ever before and…
Developing a website is complex. Over the next couple of weeks, we are sitting down with various departments at Yelling Mule to help better understand how they contribute to the…
SEO (search engine optimization) is a vital part of any digital marketing plan. Emplacing an effective SEO strategy can help increase your website’s visibility in search engine results. To help…
Are you looking to become a new hire in the growing job market and are looking for a little help to ace your next interview? There are certainly things to…
You may listen to a couple podcasts yourself, or people you know are into them, but did you know that according to Apple there are over 550,000 podcasts with over…
Over the last couple of years, podcasts have been growing at a steady rate. According to Apple there are currently over 550,000 podcasts. On this week’s episode we discuss how…
As you plan your next social media marketing campaign, how do you decide which platform to use? A lot must go into making this decision because selecting the right social…
