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RECAP: Digital Dialogue EP 41: Social Media Etiquette

On this episode of Digital Dialogue, Katelyn and Scott are talking all about social media etiquette. While social media provides a certain level of freedom to express oneself, there are…

How To Utilize Influencer Marketing In Your Next Campaign

Over the last couple of years, companies have been turning towards influencer marketing as a way to promote to a more niche audience. According to Adweek, the industry of established…

How Social Media is Trying to Improve its Effect on Mental Health

It’s no secret that the presence of social media has increased over the last couple of years and this presence has had a rather hurtful impact on the public’s mental…

Why You Need A Content Calendar

Developing a content calendar can be a daunting task for many social media marketers but it is probably one of the most important ones. A content calendar is essential when…

RECAP: Digital Dialogue EP 33: Our Favorite Social Media Tools

On this episode of Digital Dialogue, Katelyn and Scott are expounding on social media strategy with the best tools to help you maintain your multiple accounts across multiple platforms. Take a…

RECAP: Digital Dialogue EP 32: Creating Your Social Media Strategy

On this episode of Digital Dialogue, Katelyn and Scott are discussing the easiest way to curate and maintain a social media strategy in order to keep your brands presence felt across…

Why You Need to Start Running Social Media Ads

Are you trying to determine whether or not your business needs to run social media ads? All you have to do is look at the current metrics and forecasted ones…

Must Watch: 3 TED Talks To Up Your Productivity

1. Creating a Decision Budget Having a lot on your mind at all times of the day can become extremely stressful and damaging to your health. If you have found…

How To Increase Your Organic Reach On Social Media

As social media platforms have changed, so has the organic reach of content posted on them. There are a number of variables that have contributed to this decline but don’t…

RECAP: Digital Dialogue EP 25: Increasing Engagement on Instagram via Stories

On this episode of Digital Dialogue, we explored the various ways that you can organically grow your engagement through Instagram stories! First, we shared two social media stories about Facebook…

How To Utilize Instagram Stories To Increase Your Brand’s Visibility

There’s no doubt about it, stories have had a considerably strong impact across a variety of social media platforms. According to Facebook’s Quarter 4 report, Instagram Stories are the most…

Our Top Social Media Stories From This Week

There’s been a lot going on in the world of social media, especially with Facebook. Here are our top social media news stories from this week. Facebook adds new page tab…

The Reasons Why We Love Podcasts Going Into 2019

You may listen to a couple podcasts yourself, or people you know are into them, but did you know that according to Apple there are over 550,000 podcasts with over…

RECAP: Digital Dialogue EP 16: Podcast Growth

Over the last couple of years, podcasts have been growing at a steady rate. According to Apple there are currently over 550,000 podcasts. On this week’s episode we discuss how…

What Platform is Best for Your Next Social Media Campaign

As you plan your next social media marketing campaign, how do you decide which platform to use? A lot must go into making this decision because selecting the right social…