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10 Signs You Should Invest In Social Media

Here are the warning signs that you need to start seriously investing in social media: The last time you were on your social media account was 2011 Oh, wow! Fantastic….

7 Things About Social Media Your Boss Wants To Know

If you have ever worked in the digital media world, then you have probably received a question or two on how to make ‘the Facebook work.’ The truth is there is a lot of people out there who are still trying to grasp the ever-changing landscape of social media. So, whether its your boss or client, here are 7 things they likely want to know about social media.

How to Be a Social Media Team of One

It’s not easy being a team of one, most definitely not. In between content creation, curation, genuine engagement, puppeteering strategy, photo editing, tweaking design, monitoring growth – social media can…

The Future of Digital Marketing

We’re so excited to be starting 2017! It’s certainly going to be an exciting year for Yelling Mule and digital marketing. Here are the digital marketing trends we’re predicting for…

This 2017, Avoid Hard Selling Like the Plague

Let’s start 2017 by getting rid of the concept of hard-selling! We’re not saying you should never sell yourself, but most of your engagement and content should not revolve around…

How Important Is a Profile Picture?

Your profile picture is everything! Generally speaking, the photography you use in your social media campaign speaks volumes about your business. More importantly, your profile picture is what everyone will…

How-to: Build An Organic Audience

We’ve all done it. Curiosity begs you to seek out your competitors on social media but then you do, and what?! They have over 10k followers?! But how?! What sorcery…

Social Media Platforms: What to Choose and How to Choose Them

If there’s one question we get often it’s “what social media platforms do I need for my business?” The answer is: not every single one. Here’s the thing, while you…

Make Friends In High Places

Influencer marketing is huge right now. Who are influencers? They’re industry leaders, experts and celebrities. Now, obviously, we’re not expecting you to befriend Kanye West this week and magically have him promoting your content but you could definitely socialize with local superstars.

5 Habits of Successful Social Media Managers

What makes for a highly successful social media manager? Well, besides an enormous amount of coffee, there is plenty that goes into any social media position. Social media can be very time consuming, but if you manage your time properly and rely on these habits as your guideline, then you’ll do fine!

Social Media Platforms to Keep Your Eye On

Is it already ‪Freebie Friday‬?! With all the Instagram versus Snapchat talk, we decided to run you through a few ‪‎Social Media‬ platforms to keep an eye on! Let’s start…

Team Tuesdays: Q&A with Eric Jansen

We’ve started a new ‘Behind-the-Scenes’ segment called Team Tuesdays! Every Tuesday, we’re going to feature a different Yelling Mule staff member so you can learn a little about the dream…

Building Your Content Calendar

So, you might be asking “Who cares?! I don’t need a content calendar!” Well, false. You do. Everyone does. Most especially if you are managing more than one social media account. Planning week by week is not an efficient use of time. With a calendar and pre-planned posts, you’ll be able to utilize your time more wisely and make great content with less stress!

WhenToGram: Get The Instagram Edge

When creating a Social Media Marketing Strategy, a very common question that always seems to come up with “When should I be posting my content?” It’s a great question because…

Best Nine Instagram Photos in 2015

Well it’s that time of the year again when everyone starts posting lists to do a recap prior to the New Year.  A cool trend on Instagram has been the…