Let’s start 2017 by getting rid of the concept of hard-selling! We’re not saying you should never sell yourself, but most of your engagement and content should not revolve around…
Your profile picture is everything! Generally speaking, the photography you use in your social media campaign speaks volumes about your business. More importantly, your profile picture is what everyone will…
We’ve all done it. Curiosity begs you to seek out your competitors on social media but then you do, and what?! They have over 10k followers?! But how?! What sorcery…
If there’s one question we get often it’s “what social media platforms do I need for my business?” The answer is: not every single one. Here’s the thing, while you…
Yes, it’s kind of a cheesy title but it’s the absolute truth – your photography is everything. It is the most important element of your business, whatever your business may…
We’re always getting questions about Facebook and to be honest, Facebook can be a terrible beast. While the struggles faced by many entrepreneurs and businesses are very real, a lot…
Influencer marketing is huge right now. Who are influencers? They’re industry leaders, experts and celebrities. Now, obviously, we’re not expecting you to befriend Kanye West this week and magically have him promoting your content but you could definitely socialize with local superstars.
One of the first steps in establishing a social media presence or persona relies on how you brand yourself. It’s your self-image. It will speak volumes about your company in so many different ways. Your logo speaks volumes about your business. Think about it – your logo will be placed on everything from business cards to email signatures and promos.
What makes for a highly successful social media manager? Well, besides an enormous amount of coffee, there is plenty that goes into any social media position. Social media can be very time consuming, but if you manage your time properly and rely on these habits as your guideline, then you’ll do fine!
Is it already Freebie Friday?! With all the Instagram versus Snapchat talk, we decided to run you through a few Social Media platforms to keep an eye on! Let’s start…
We’ve started a new ‘Behind-the-Scenes’ segment called Team Tuesdays! Every Tuesday, we’re going to feature a different Yelling Mule staff member so you can learn a little about the dream…
So, you might be asking “Who cares?! I don’t need a content calendar!” Well, false. You do. Everyone does. Most especially if you are managing more than one social media account. Planning week by week is not an efficient use of time. With a calendar and pre-planned posts, you’ll be able to utilize your time more wisely and make great content with less stress!
It’s summertime in Boston and we’ve got a new face at Yelling Mule! This month, we’re welcoming our newest Social Media Intern, Eric. Eric Jansen Hi everyone, my name is…
I’ve been wanting this update for awhile and it’s finally here. No longer will Instagram users be confined to cropping everything into perfect squares, but now you can go full…
Last week Instagram released their very own Collage App called “Layout.” Prior to this release there have been plenty of other applications with this functionality, however nothing specifically developed by…